foodpanda launches Green Label – a first-of-its-kind green restaurant certification by a delivery platform in Singapore
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Singapore, 26 July 2022 – foodpanda is strengthening its commitment to sustainability by launching Green Label – a first-of its-kind programme by a food delivery company in Singapore that identifies the most sustainable brands on the platform through a restaurant certification scheme. Officiating the launch of Green Label today is Senior Minister of State for Sustainability and the Environment, Dr. Amy Khor.
Under this initiative, restaurants that have registered their interest will be assessed based on their sustainable practices, and given the Green Label certification should they meet the requirements. The audit criteria is developed by foodpanda with guidance from PACT SG, an initiative started by WWF Singapore to reduce waste and move towards a circular economy. Restaurants are then audited based on the criteria by non-governmental organisation, Zero Waste SG. Certified restaurant partners will also undergo annual reviews to ensure that they retain their green certification.
The criteria takes into consideration restaurants’ efforts in the following areas: conscious food, sustainable packaging, waste reduction, food waste, social welfare, carbon reduction, awareness and education, and power supply. foodpanda will also be working with restaurants to help them improve in specific areas of the criteria in which they are weaker in.
Customers can easily browse the full list of Green Label certified restaurants available to them by tapping on the “Green Label” tile on the foodpanda app. Green Label certified restaurant partners enjoy exclusive benefits, such as complimentary marketing by foodpanda, educational workshops and resources on sustainability measures to help support their green practices.
At launch, there are 49 restaurant partners with over 900 outlets across Singapore that have been accredited with the Green Label certification, including fan favourites Starbucks, Flash Coffee, Swensen’s and VeganBurg. Restaurant partners that are interested to be part of the programme can indicate their interest via a sign-up form that is available on the foodpanda website.
The Green Label initiative is part of foodpanda’s efforts to achieve the sustainability targets set out by the Singapore Green Plan 2030 by promoting restaurants that have adopted environmentally-friendlier practices that are aligned with Singapore’s sustainability goals. These include restaurants that use locally-sourced ingredients, sustainable packaging, and those that are taking concrete steps to reduce food waste, among others.
Laura Kantor, Director of Marketing and Sustainability, foodpanda Singapore says, “With Green Label, we want to make it even easier for both our restaurant partners and customers to be more sustainable. With clearly laid-out criteria, our restaurant partners will be able to get a comprehensive understanding of where they stand, as well as guidance from us to work on the aspects they can strengthen. The Green Label certification also makes it easier for customers to support brands that are environmentally-friendlier. The launch of Green Label therefore allows us to deliver a bigger impact on achieving our sustainability goals, and to continue to set the benchmark for the industry.”